2009-03-19
Two years ago, CTC, the well-known Swedish heat pump manufacturer, started cooperating with us at Cordovan. That was the beginning of a new, different approach to marketing for CTC.
We were all glad to see that CTC increased its heat pump sales substantially also in 2008. The increase stopped at 19 percent.
With that, CTC defies the rest of the business that has experienced receding sales. In the first half of 2008, heat pump sales in Sweden dropped by 9% compared with 2007 according to SVEP, the Swedish Heat Pump Association.