Brand Portfolio Strategy

For both business-to-consumer and business-to-business companies is it increasingly important to optimize the competitive effect of their brand portfolios through the identity of perceived or actual market differentials. We assess the portfolio and identify those brands with the most powerful business potential.


Local contacts

Rolf Jansson

Sweden


Rolf Jansson
CEO
+46 31 7016710
This is a mailto link
http://www.cordovan.se/performance

David Paul

England


David Paul
Chairman Cordovan Ltd
+44 (0) 20 7 043 6050

http://www.cordovan.co.uk/digital

Tommy Falonius

Sweden


Tommy Falonius
Senior Partner at Cordovan Performance AB
+46 0 702 59 69 01
This is a mailto link
http://www.cordovan.se/performance

Fredrik Silfver

Sweden


Fredrik Silfver
+46 708 644955
This is a mailto link
http://www.cordovan.se/performance

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